txt: The Emerging Main Street Web - by Bernard Lunn on readwriteweb.com
In the new web era, we will use that power to make a living. That is why I call this new era the Main Street Web. This is a nod to Geoffrey Moore’s Crossing The Chasm, the point in the adoption cycle when technology goes mainstream. The Main Street Web is about people who don’t care about technology or media, they just use it. Above all it is about really simple business models that work in the physical world as well as online world. The Main Street Web will empower small business and level the playing field with big business. [...] The final post in this series, “Dancing with Gorillas”, looks at opportunities for entrepreneurs in the emerging Main Street Web in a world dominated by a few big companies such as Google, Microsoft, Yahoo, eBay and Amazon.
link: The Whatchamacallit, Post Recession Phase Transition video: Dancing Silverback Gorilla [youtube=http://www.youtube.com/watch?v=wk6kk1DWrT4]